BTS ARMY and the Fandom Dilemma: What Defines 'Popularity'?
BTS' highest engaged fans comprise ARMY, a fandom that has been both maligned and praised by Western media. Here, ARMY member Ami Patel gets to the bottom of the question: What is BTS ARMY?
Ami Patel
Ami Patel is a music marketing strategist from Houston, Texas. She has a passion for the global music market & often shares thoughts on current music trends and new music discoveries.
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