The Influencer to Artist Pipeline
Social media content creators with no previous music background are becoming singers on TikTok and YouTube—and some are becoming commercial successes.
La transición de influencer a artista
Creadores de contenido sin experiencia musical previa están convirtiéndose en cantantes en TikTok y YouTube–y algunos están convirtiéndose en éxitos comerciales.
6MO H2 2022: Music Industry Trends and Predictions
Get access to our new 6MO report below.
From Discovery to Development: How Chartmetric Helps A&Rs Make Informed Talent Investments
Streaming platforms have more than 8M artists and 80M tracks. Here's how Chartmetric helps A&Rs on the journey from artist discovery to artist development.
What Happened to Tumblr? How TikTok Carries on the Tumblr Legacy Through Music
Tumblr might not be as relevant today, but Tumblr Music has helped carry on the spirit of the platform on TikTok.
Decoding Taylor Swift Songs on TikTok
Relatability is crucial to the success of Taylor Swift songs on TikTok—especially the record-breaking tracks from her new album, "Midnights."
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