When it comes to streaming, Spotify and Apple Music have built their own top charts to rival the longstanding Billboard Hot 100 chart. Because Apple and Spotify both cater to different markets, it is worth investigating how fans’ tastes differ across those platforms.
Casually flipping through the past few years’ chart rankings, you’ll immediately notice that the majority slots go to male acts. That seems counter to the recent buzz. So what’s up?
How big is the gender divide for top performers?
How different are streaming charts from the more universal Billboard chart?
Have audience’s listening preferences changed over time?
We can find our answers by looking to the stars! Well, if by “stars” you mean top performers on the charts.
First, a few considerations:
Because lots of individuals can be credited on a song (multiple artists, or multiple members in a band) we’ll count just the primary song credit and for bands we’ll look at just the lead singer.
Spotify chart means Top 200 chart. Spotify tracks the top 200 tracks but for consistency we’ll just look at the top 100. For this analysis, we took the data since July 2017.